Brett Mcfall – Ad Camp
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If you want to be a copywriter … or want to sell more of your product or service, then please read every single word.
It’s true. I did fail my English “higher school certificate” exam (my mark was 38 out of 100). It was probably my own stupid fault, but I just couldn’t get excited about writing boring essays on Shakespeare.
By just applying what I’m going to reveal to you, you could literally make over $200,000 a year as a copywriter, or triple your current profits if you’re a business owner. Let me take you behind the scenes and show you exactly how it’s done –
Ultimately my crappy attitude prevented me from going to university and studying psychology. I was pretty bummed about it too.
And as I sat there looking at my results, I wondered what the hell I was going to do.
So like nearly everybody else in situation… I got a job.
And then I left that one and got another. Then another.
To put it simply, after 12 years I was pretty dissatisfied with where I’d ended up. But I did enjoy what I’d learnt how to do – write copy. Which is the skill of writing advertisements (in fact it was the only thing that kept me sane!).
Little did I know that as a copywriter I’d learn so much about psychology – the very subject I wanted to learn more about before my high school exam results gave me a rude awakening.
But basically, at the various places I worked at, I had an office job that really didn’t pay very well, and often meant I had to take a 2nd job to try and get ahead (I delivered pizzas at one stage and worked at a petrol station during another).
And job satisfaction? Nope. Honestly… sometimes at work I was so bored I would sit there and daydream about going to the movies during office hours. Naughty me!
Luckily however, that wasn’t the only dreaming I did. For 12 years I dreamt about starting my own business. But I made excuses that:
I wasn’t ready
I wasn’t good enough, and that
I didn’t have enough money to start up a ‘lemonade stand’ let alone a business (“and even if I did, what if I failed?”.
Then one day everything changed.
I discovered an amazingly simple secret … from an old marketing guru … that changed the course of my life forever.
Once I truly understood this devastatingly easy… blindingly powerful secret, I could hardly sleep.
In that moment I realised I had inside me all the power I needed to start my own business. I couldn’t quite believe it.
And within just 3 months I went from earning
$450 a week … to earning $10,000!
Business online course
Information about business:
Business is the activity of making one’s living or making money by producing or buying and selling products (such as goods and services).
[need quotation to verify] Simply put, it is “any activity or enterprise entered into for profit.
It does not mean it is a company, a corporation, partnership, or have any such formal organization, but it can range from a street peddler to General Motors.”
Having a business name does not separate the business entity from the owner, which means that the owner of the business is responsible and liable for debts incurred by the business.
If the business acquires debts, the creditors can go after the owner’s personal possessions.
A business structure does not allow for corporate tax rates. The proprietor is personally taxed on all income from the business.
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